I just checked Google news and they say there are 50,000 news stories about the new Apple iPad today. Busy news day.
When the first iPad came out I thought it was incredible. I was right.
But when the second iPad came out, I thought it was a bit of a yawner. I was wrong. It was another super successful product.
Apple continues to roll accross the tech industry.
As it turned out there were all sorts of hidden goodies that users found as they were using it.
So how do I rate this new, third iPad?
Do I dare give it another yawner?
Well, the truth is yes and no. Let me explain.
iPad three, looks and acts and works exactly like iPad two, but it does have some interesting new features like the improved screen.
We will also likely find many new interesting features that consumers will love that we just don’t know about yet.
However, putting all that aside, I beleive this new Apple iPad will be another smashing success even if it has nothing more than an improved screen because their customers are infected with the Apple infection which sends them back to the store to buy the next version as soon as it hits the shelves.
That is Apples secret.
They don’t have to introduce much that is new, and they still succeed beyond our wildest dreams.
Apple’s big job is to keep the marketplace under its spell. The rest is just noise.
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Please attribute to Jeff Kagan, Tech Analyst with www.jeffKAGAN.com
If you would like to discuss, call me at 770-579-5810 or send an email to jeff@JeffKAGAN.com
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Jeff KAGAN| Tech Analyst www.jeffKAGAN.com
Analyst sharing perspective on the changing industry for 25 years
~ Also Columnist, Author, Consultant, Speaker
~ Column http://www.ectnews.com/perl/section/jeff_kagan/
Phone 770-579-5810 Email jeff@jeffKAGAN.com
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Contact InformationJeff Kagan
Title: Tech Analyst ~ Columnist ~ Industry Analyst ~ Wireless Analyst ~ Telecom Industry Analyst
Jeff Kagan Tech Analyst, Columnist and Author
PO Box 670562
Marietta, GA 30066
Phone: 770 579 5810