This e-reader market looks like it may be the HOT item on everyone’s holiday shopping list this year.
First Amazon.com introduced the segment. Next Barnes & Noble entered. Then Barnes & Noble one-upped Amazon.com with the touch screen Nook. Next Amazon.com recently introduced their new touch screen Kindles and a Kindle Fire tablet device.
Now Barnes & Noble introduces their Nook Tablet.
This category is growing and changing very quickly.
It is mind-numbing to try and keep up with who does what and what is coming next.
So many new angles are being introduced now. Not only do these devices read books, but they are also tablet computers letting the user watch movies and television, surf the web, use social networks and much more.
Suddenly users can access e-library-books. Now Amazon.com is introducing their own lending service.
This is a battle over the customer. Customers have to choose the device and the e-book store they want to do business with.
Because of this intense competition I think we will see a continuation of this fast moving market segment.
This new Barnes & Noble Nook Tablet will very likely be a hit. The same as with Amazon.com Kindle Tablet.
Barnes & Noble tablet will cost more than Amazon.com. It will see how it impacts sales. My prediction is they will still sell quite a few of these devices. They may sell more if they are similarly priced with the Amazon.com Kindle Tablet.
Neither device really offers anything better than the other, but it does keep both competitors in the very fast moving game. And that is good for customers and investors and growth.
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Please attribute to Jeff Kagan, Tech Analyst with www.jeffKAGAN.com
If you would like to discuss, call me at 770-579-5810 or send an email to jeff@JeffKAGAN.com
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Jeff KAGAN| Tech Analyst w Atlanta based jeffKAGAN.com
Analyst sharing perspective on the changing industry for 25 years
~ Also Columnist, Author, Consultant, Speaker
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Contact InformationJeff Kagan
Title: Tech Analyst ~ Telecom Industry Analyst
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