Ottawa, Ontario -- (SBWIRE) -- 04/10/2012 -- Prime Choice Auto Parts, a leading online discount auto parts store is now featuring a wide selection of discount car radiators to complement their expanding selection of high quality, discount auto parts. These new radiators are deeply discounted direct fit replacement parts that are designed for drop-in, easy installation.

All of the auto radiators are 100% leak proof, and the wide selection of cheap car radiators available on the Prime Choice website fit a number of different years, makes and models. The radiator is an essential part of any car as it regulates the heat generated by the engine and protects the components of the engine from harm.

Buying an auto radiator from Prime Choice will save consumers up to 70% on their purchases because they are buying the part from an auto parts wholesaler, effectively eliminating the middleman. As a result, Prime Choice Auto Parts is able to sell their parts for the lowest prices online, something the company takes great pride in.

The increasing demand for cheap auto parts is what motivates Prime Choice to offer the best supply of discount auto parts online. “A large part of our decision making is based on the feedback we receive directly from our clients. This demand for long-lasting, durable and low-cost auto parts, motivated our decision to introduce new, heavily discounted auto parts into our online store,” said Shane White, Vice-President, Operations at Prime Choice Auto Parts.

About Prime Choice Auto Parts
With over 30 years of wholesale auto parts experience, factory direct pricing, state of the art warehousing, and one million parts in stock, Prime Choice Auto Parts is your best choice for high quality, high value auto parts, including: radiators, struts, hub bearings, brake parts, alternators, car starters, headlight and tail light assemblies, fuel pump modules, chassis parts, side mirrors and wiper blades.