Boston, MA -- (ReleaseWire) -- 03/07/2014 -- Previous efforts by American Express to adequately advertise its charge card business contributed to an increase for the operator in the total value of charge card payments, cards in circulation and number of transactions. The American Express charge card has grown and lifted the category by focusing on more affluent members of society. The Gold Card, for instance, charges a US$125 annual fee, and provides incentives for hotels, airlines and a variety of other entertainment-related events. The...
Euromonitor International's Charge Card Transactions in USA report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
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Product coverage: Commercial Charge Card Transactions, Personal Charge Card Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Charge Card Transactions market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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