New Market Report: Handelsbanken Case Study: Localizing Decision Making to Improve Customer-Centricity
Handelsbanken has achieved strong growth in the UK retail banking market, and this growth rate has increased even in the wake of the global financial crisis. The decentralized structure has allowed Handelsbanken to be more flexible with its offering and to tailor its products to its customers' needs. This customer-centric approach to banking has resulted in high levels of customer satisfaction.
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