Market Report, "Turkey Pharmaceuticals & Healthcare Report Q4 2012", Published
BMI View: Our view is that, as one of the world's major emerging economies, Turkey will continue to attract international investment across many industries. However, multinational drugmakers looking to invest should be fully aware of the dichotomy of the market: the long-term macroeconomic and demographic indicators are highly favourable, but the government's continued involvement and intervention, particularly in regard to drug pricing, has meant innovative drugmakers have to sell their medicines at a heavy discount compared with developed Europe. Suggestions...
View full press release