New Market Report: Tobacco: Eastern European Market Growth Stubbed out by Soaring Russian Taxation
Although the pricing strength of international brands has kept the market growing, the operating environment is increasingly tough as a series of tax and other legislative measures come into effect, particularly in Russia, the region's dominant market (and the world's second-largest cigarette market after China). Consequently, cigarette volumes will struggle to grow, with smoking prevalence declining and non-cigarette categories such as RYO and cigars picking up the slack.
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