Market Report, "Eyewear in Germany", Published
Eyewear in Germany maintained its positive performance in 2013 due to the fact that the country's population is ageing, with an increasing number of German consumers requiring vision correction. Current value growth in 2013 exceeded the category's review period average. This trend is being underpinned by the positive performance of spectacles, which are particularly popular among the elderly generation. While eyewear's consumer base continued to increase, thus ensuring volume growth, value...
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