Now Available: Writing Instruments in Germany
Writing instruments in Germany has passed its maturity stage due to the digitalisation of offices and institutions in Germany. The digital switchover resulted in consumers' writing needs shrinking, and some German consumers stopped using the traditional pen and paper to make a vital contribution to the environment. Reflecting this trend, writing instruments' volume growth declined notably in 2013. The value growth performance of writing instruments were nonetheless stable, due to consumers'...
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