Gum in Nigeria - New Report Available
Gum is expected to see current value growth of 9% in 2013, a strong improvement on the review period, where the CAGR was just 3%. In volume terms, gum declined by 3% as consumers shifted consumption to sugar and chocolate confectionery. Younger consumers favour sugar confectionery, instead, gum is consumed by the older population, many of whom have been converting to mints or medicated confectionery in the review period. However, in the last 3 years, the market has being reinvigorated...
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