New Market Study Published: Pre-Paid Cards in Colombia
The Colombian government continues to be very active, and is strengthening its subsidy programmes for the underserved population as part of its social development policies. However, pre-paid cards are losing shine as a means of payment within these programmes (Familias en Accion, Jovenes en Accion, Colombia Mayor). Instead, the government assigned a third of the processing of subsidies to newer mobile wallets (Daviplata) through the most recent public tender. Once not interesting to the private...
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