New Report Available: Jewellery in Brazil
Despite economic slowdown in 2013, jewellery experienced a good performance with growth of 10% in current value terms. The category was driven by the performance of real jewellery, which accounts for the bulk of value sales. With wealthier consumers comprising the key consumers of real jewellery and the fact that they tend to be less sensitive to economic uncertainty, jewellery performed well amongst all personal accessories categories.
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