Packaged Food in Australia - New Market Study Published
Australia's growing love affair with all things food has allowed packaged food to overcome any negative concerns regarding the state of the economy. Consumers increasingly aspire to a more gourmet lifestyle and are willing to pay more for food that reflects these aspirations. Value growth of packaged food remained resilient, with growth rates comparable to those prior to the global financial crisis. Cookery-based reality television shows have thus played a role in buttressing sales of packaged...
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