New Market Research Report: Bottled Water in Ecuador
Bottled water is starting to play an important role in Ecuadorians' lives. As they demand more natural, health- oriented products, water has gained terrain. The product is usually highly trusted (compared to tap water) and consumers know that it is important to consume water every day. In Ecuador, many boil tap water to consider it drinkable. Amongst high-income groups, some households use filters. Bottled water has a presence in households which do not even trust their boiled tap water and...
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