New Market Report: Packaged Food in Greece
With savings starting to run out and new austerity measures being implemented in 2012, disposable incomes in Greece declined further. A rise in unemployment and the overall gloomy economic climate in Greece resulted in most Greeks being forced to reduce spending on packaged food. Within this framework, value sales saw a decline in most categories, while in many cases, particularly in categories that are not considered staple, even volume growth witnessed a slowdown. Apart from the consumer...
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