New Market Study Published: Bottled Water in Norway
Development in bottled water is primarily being driven by two factors - the booming health and wellness trend, with more and more Norwegian consumers opting for healthier alternatives, and frequent new product launches of new and exciting flavours. All of the major players - Ringnes, Coca-Cola and Hansa Borg - launched new flavours in 2013 and all offer wide product portfolios in flavoured bottled water. The Ringnes Farris and Farris Bris series offer five different flavours and its Imsdal line...
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