New Market Research Report: Polishes in Belarus
Polishes retail volume sales declined by 7%, while current retail value sales increased by 10%. Economical consumption remained the key trend in 2013, with the sales share of inexpensive brands and products increasing. Given current economic conditions, consumer purchasing power in Belarus remains low while unit prices keep increasing due to on-going inflation and national currency devaluation. As a result, consumers have less disposable income. Some consumers keep trading down to cheaper local...
View full press release