Market Report, "Soft Drinks in Azerbaijan", Published
Two major factors impacted the performance of soft drinks in the review period. First was the influence of the economic improvement and second was the rather hot climate in Azerbaijan during the summertime, which lasted from May until the end of September. Those two factors stimulated sales. Accordingly, the domestic penetration expanded and significant unit price growth stopped. Consequently, sales of soft drinks recorded increases in the review period in both volume and value terms.
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