Just Released: "Frozen Processed Food in Kenya"
Frozen processed food remains a fairly small product area in Kenya, reaching sales of only an estimated 3,900 tonnes in 2013. This is due to a number of factors. The household penetration of freezers and fridge freezers is low in Kenya, partly due to widespread poverty but also as a result of frequent power cuts. These power cuts also result in producers, distributors and retailers struggling to ensure adequate cold chain distribution, storage and retail display. This not only increases...
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