New Market Study, "Surface Care in Croatia", Has Been Published
After hitting the bottom in 2012, volume sales, after four years of constant decline, have reversed the trend to begin positive growth. This shows that, in general, households have loosened their tendency to save and are willing to use some more surface care products, although the period of economic problems is not behind them yet. In addition to that, declining prices in constant terms are encouraging them to consume more.
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