Recent Study: Noodles in Belgium
Asian cuisine has long been part of the Belgian lifestyle, due to the high amount of Japanese, Chinese and Vietnamese restaurants present in the country. Yet, the economic uncertainty left by the financial crisis has led Belgian consumers to become more budget conscious and therefore favour home cooking over out-of-home meals. As consumers have increasingly sought originality, various TV cooking shows have emerged, enabling consumers to discover new recipes in the Asian segment and to prepare them on their own....
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