Bleach in Israel - New Study Released
Over the review period, users of bleach in Hungary were mainly those consumers that followed traditional methods of washing, and whose habits were not easily changed. As a result, bleach was a relatively stable category that did not experience significant or quick changes. Demand for bleach remained largely limited to lower income households, older age groups, horeca and public institutions, as the retail price of bleach remained generally lower than that of other disinfectants. While bleach was perceived as an...
View full press release