Market Report, "Super Premium Beauty and Personal Care in Singapore", Published
Consumers were increasingly image-conscious during 2013 alongside their rising sophistication and the ageing population in Singapore. Positive disposable incomes of consumers because of the low unemployment rate in Singapore further raised consumers' willingness to invest in super premium beauty and personal care that can enhance their grooming regime. Increased number of marketing campaigns for super premium and personal care by players further aroused consumer interest to try them.
View full press release