Oral Care in Greece - New Market Research Report
Despite the crisis, oral care displays positive volume growth as consumers are trying to use prevention to avoid visits to the dentist that can actually cost them more. Although oral hygiene is still lower in Greece in comparison to other western countries, with most Greeks keeping their toothbrush for longer than three months and not using the full range of products required for sufficient oral care, the crisis had a positive impact on oral care, motivating consumers to look after...
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