New Market Report Now Available: Nappies/Diapers/Pants in Bolivia
Players deemed that microwaves had already reached maturity in 2013, with a penetration rate of only 85%. In contrast to the penetration rate of fridges, which was 99% in 2013, the potential for further penetration in microwaves appears to be weak, due to a relatively high proportion of the population considering this appliance as presenting severe health risks, and therefore remaining adamant about not buying or using a microwave. Recent noise over the fact that most microwaves are not 100%...
View full press release