Deodorants in Italy - New Market Report
Deodorants remains a very important category in beauty and personal care in Italy in terms of overall volume sales and, moreover, because deodorants from an integral part of the basic hygiene routines of the majority of Italians. In addition, deodorants are among the most scientifically advanced of all beauty and personal care products as they are generally used on very delicate and sensitive parts of the body.
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