New Market Study, "Soup in South Korea", Has Been Published
In 2013, soup saw positive retail value sales growth of 8% to reach Won110 billion. UHT soup remained the largest category, in accounting for a retail value sales share of 47%, while it also saw the most dynamic growth. Chilled soup and instant soup also saw positive retail value sales growth, driven by the growing number of single and two person households in the country, as well as the increasing popularity of outdoor activities amongst consumers. As the number of...
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