New Market Research Report: Sportswear in Venezuela
Venezuelans, in spite of their low purchasing power, like to take good care of their bodies and appearance. There is a positive attitude towards all diets, health-related products, and exercise programmes amongst the middle- and upper-income groups. Sales of sportswear products are expected to increase because in recent years the number of competitions in running, walking and cycling, as well as the number of participants in these activities, has increased. This situation shows that as the number of Venezuelans participating...
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