Spreads in Morocco - New Market Report
The spreads category posted 5% value growth in 2013, marginally faster than the value growth recorded in 2012. Many consumers are very partial to consuming spreads with white bread, which represents a tasty and affordable meal solution for many Moroccans. Another reason for the favourable performance of spreads is the long history of this product type in Morocco and the range of flavours of the many of the spreads available in the country. Spreads are usually consumed with white bread...
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