Alcoholic Drinks in Chile: New Research Report Available at Fast Market Research
Chilean alcoholic drinks registered strong volume growth in 2013. Sales grew in part due to the stability in the Chilean economy, which meant consumers had a greater amount of disposable incomes to spend on their favourite drink. Chileans increasingly preferred beer to wine, while products such as whiskies, vodka, and RTDs/high-strength premixes all added dynamism to the overall alcoholic drinks landscape. Rum continued to rapidly lose share though, adding a layer of complexity to the otherwise...
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