Recent Study: Chilled Processed Food in Israel
In 2013, the health trend dramatically affected chilled processed foods, expressed through the growth of pastrami and tofu, considered to be low in fat and relatively low in sodium. Another trend in 2013 was the growth in value-for-money packs, due to a decline in consumer purchasing power and the desireto avoid compromising on product quality. For example, Soglowek's family packs in both pastrami and sausages rose by 2%, according to trade interviews. Meanwhile, many premium products were launched, such as...
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