Coffee in Thailand - New Market Study Published
Retail volume and current value growth rates for coffee in 2013 were both down slightly on 2012, and also slower than the respective CAGRs for the entire review period. This was mainly due to increasing maturity. The slowdown was also attributable to ongoing political unrest in Thailand, which dented consumer confidence and led some coffee producers and distributors to postpone or scale back investment in new launches and marketing campaigns. Nonetheless, population growth, favourable macroeconomic conditions and improvements in distribution...
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