Recently Released Market Study: Surface Care in Germany
Surface care in Germany saw an increase of 1% in current value terms in 2011. This was mainly due to two reasons: rising sales of specialised products, and increased demand for environmentally-friendly products. Specialised products were thus able to benefit from an increase in modern wood, glass, ceramic and metal surfaces, while environmentally-friendly products benefited from the comparatively "green" attitude of German consumers.
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