New Market Study Published: Brazil Consumer Electronics Report Q4 2012
BMI projects Brazil consumer electronics spending will grow by about 14% in US dollar terms in 2012 to US$35.7bn. In Q112, sales of some consumer electronics devices slowed due to seasonal factors and economic uncertainty, but we expect faster growth in H212. The extension of the government's Lei Do Bem programme to encourage local production of various products should boost the availability of affordable smartphones. In addition, tax cuts that started in Q311, particularly those aimed at durable goods such...
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