Recently Released Market Study: Writing Instruments in Mexico
Writing instruments are demanded mostly by students, starting from children at pre-school, where they use mostly colouring pencils and crayons, all the way to high school and university, where students use mostly pens and highlighters. In 2013 the population between 3 and 22 years old was over 44 million; during this year sales of writing instruments reached Mx$5,289 million.
View full press release