Market Report, "Sweet and Savoury Snacks in China", Published
Women and children are the major consumer group to sweet and savoury snacks, while with health awareness increase, women consumers are controlling sugar and oil intake and parents also concern about children's fitness, which is negative to snacks growth. To revert the impression of unhealthy to eat snacks, manufacturers focused on launching and marketing healthy sweet and savoury snacks like advertising non-fried chips, rice and cereal based snacks, which supported sales growth for sweet and...
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