New Market Research Report: Travel Retail in Taiwan
Changing values and lifestyle choices among local consumers led to higher outbound travel which boosted travel retail value sales in 2012. Long working hours and stressful working environments caused a growing number of Taiwanese consumers to seek refuge through outbound travel which was increasingly considered as a necessity and not a luxury. In addition, stiffened competition among travel operators led to declining travel costs which encouraged local consumers to engage in short weekend...
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