Recently Released Market Study: Baked Goods in Bulgaria
The Bulgarians continue to appreciate the convenience and security the branded products offer, which stands behind the rising importance of packaged bread, pastries and cakes. Also, these products can keep for longer periods, which also adds to the practical benefits of the products. The share of packaged baked goods is rising also due to legislative requirements, prompted by issues of food safety and traceability. All types of retail outlets are required to display the baked goods sourced from...
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