Fine Wines/Champagne and Spirits in Mexico - New Market Study Published
In 2013 fine wines/champagne and spirits saw increases of 6% and 9% in volume and current value terms respectively. During this year consumers were increasingly aware of the availability of new brands, and were willing to try new options. This trend was observed mostly in fine wines, but also in luxury spirits, in which consumers shifted from spirits such as rum and brandy, which are often mixed with soda, to whisky, vodka and gin, which are mostly mixed with water....
View full press release