Biscuits in Dominican Republic - New Market Research Report
Mid/high-income consumers in the Dominican Republic consume imported biscuits brands as these are perceived as higher in quality and taste. Low-income consumers, meanwhile, tend to purchase domestically produced biscuits as these are more accessible in terms of price. As children are the main consumers of biscuits, specifically cookies, most of the brands offered by both international and national brands are targeted at children in terms of packaging design, flavours and pack size.
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