Market Report, "Toys and Games in Australia", Published
Toys and games value sales contracted by 2% in 2012, primarily as major video games hardware platforms continued their descent towards the end of their lifecycle. This also affected video games software, as developers became less motivated to release new games titles. In traditional toys and games, lower-priced toys achieved good value growth; however, low consumer confidence led consumers to become hesitant about big-ticket toy purchases, which limited value growth in 2012.
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