Effective Management of Insurance Leads Is the Key to Agency Success
To develop a business, a manager needs to implement expansion tactics, not cost-cutting measures. “While it may seem a bit counterintuitive to add staff, conduct focused and expensive market research, launch sales promotions, reduce product and fee costs or launch more email campaigns, it is not. It’s thinking outside of the traditional cost-cutting box that stalls a business,” pointed out Clelland Green, CEO at benepath.net. “To reverse a downward trend, think upward. Pull out all the stops. Invest in exclusive...
View full press release