New Market Report Now Available: Meal Replacement in Croatia
Meal replacement is one of the smallest packaged food categories, bigger only than snack bars and noodles. Croatian consumers avoid meal replacement products, and their use remains marginal. Consumers buy these products mostly through direct sellers, which is why international brands such as Herbalife's Formula and Amway's Nutrilite remain popular. These products are expensive, and are considered as a luxury available only to those determined to change their dietary habits and lose weight.
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