Market Report, "Spreads in Germany", Published
In 2013, strong increases in retail value sales of spreads are expected, as well as across the category which were mainly the result of a considerable increase in average unit prices, since volume demand in the same year is set to witness marginal decline. There were three reasons for this development: higher commodity and energy costs which forced manufacturers to increase retail prices in order to achieve satisfying margins; large players in the category increased their marketing and sales...
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