Market Report, "Non-Store Retailing in Estonia", Published
Despite the deceleration in the growth of store-based retailing, non-store retailing continued to record decent growth in 2013 thanks to the development of internet retailing. Due to a limited consumer base, the variety of goods in physical stores is lower and prices are higher than in larger countries. Therefore, Estonians have been looking more at non-store channels. Although internet retailing remains the most important, sales in other non-store areas have also improved.
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