Recent Study: Sugar Confectionery in Kenya
Sugar confectionery witnessed in 2013 an increasing in store promotions particularly supermarkets and hypermarkets. Companies are also increasingly using colourful packages to attract the growing youthful population which constitutes a large majority of sugar confectionery consumers. Finally the practise among Kenya's leading supermarkets to keep boiled sweets next to cash registers to serve as suitable products which can be purchased instead of receiving small coins in change continued in...
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