"Retailing in Nigeria" Now Available at Fast Market Research
The retailing sector in Nigeria continues to expand, with value sales increasing strongly in 2013 and faster than real GDP. Growth is being fuelled by the increase in the size of the Nigerian population (particularly in urban areas), increasing disposable incomes among some segments of the population, and the drive by some retailers to 'modernise' retailing. Apart from store-based retailing, non-store retailing is also growing strongly (although this remains a very small segment) due to...
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