"Childrenswear in Denmark" Published
Childrenswear in Denmark was dominated by three main trends in 2013. Firstly, there was an increasing demand from parents to clothe their children in well-known, high-status brands, which consequently boosted value sales. Secondly, however, childrenswear was highly dependent on demographic developments, which in Denmark were represented as a substantial decline in birth rate, significantly limiting volume sales. Third, in order for companies, especially Danish ones, to be able to offer...
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