New Market Report Now Available: Dishwashing in Greece
The economic downturn had an impact on dishwashing products sales in 2013. Consumers tended to migrate to cheaper brands or products sold at a discount and this negatively impacted retail value growth. Another trend was the shift towards larger packaging sizes. Larger packs consistently gained share over the last three years of the review period. This can be attributed to their lower price per ml and was also driven by companies which increased their promotional support for these sizes. Another...
View full press release