Other Dairy in the Philippines: New Research Report Available at Fast Market Research
Other dairy products is set to post retail value growth of 5% in 2013 to reach Ps11.5 billion. Consumption of other dairy products in the Philippines was driven by aggressive marketing campaigns by manufacturers. The category also welcomed the addition of more innovative products focused on enhancing the consumer experience and maintaining customer interest. In general, trial purchases are being generated, which are expected to keep the category vibrant over the year.
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